Plan for Generation Z

What this is: An Engagement Framework which details specific phases for successfully influencing behaviours within a Gen Z audience, designed to create a plan for building a journey from awareness to advocacy for a cause.

How to use it: Download the below PDF and use it to review and consider the Primary Media, Media Tactics and Creative Narrative recommendations for each phase of the funnel in order to adapt them to your cause and its objectives with a Gen Z audience.

Download for further detail and information than shown in the preview below.